The HubSpot integration is in Beta. Connect it per brand; nothing is shared across brands.
Before you start
- Your organization needs an active 3RD subscription with the Content Agent.
- To connect HubSpot, you need to be an owner or admin of the organization in 3RD.
- You connect per brand — each brand links its own HubSpot account.
Connect HubSpot
1
Open Integrations
In 3RD, open Settings → Integrations, or click the Integrations button on the Content Agent page.
2
Connect HubSpot
In the HubSpot row, click Connect. HubSpot opens so you can sign in and approve 3RD; you’re sent back when it’s done.
3
Confirm it's connected
The row shows Connected with the account you linked. You can reconnect or disconnect from the same row at any time.
Push a piece to HubSpot
Once a brand is connected, a Push to HubSpot action appears on its content.1
From a draft in the editor
Open a piece and click Push to HubSpot. For a new piece, pick the blog or page it should go to; for an optimized piece, it’s written back to the HubSpot page it came from. 3RD creates the draft and marks the piece Published.
2
In bulk from the content list
Select pieces in Your content, then Push to HubSpot to send them all to one blog or page in a single step.
Drafts only
3RD only ever creates or updates a draft in HubSpot — it never publishes a live page. Review the draft in HubSpot and publish it there yourself.Need a different CMS?
HubSpot is the first CMS we support. In the Integrations dialog you can tell us which CMS you use, and we’ll look at adding it.Related
- Content Agent — where the drafts are written
- API and MCP — the shared connection layer other integrations build on