The sections at a glance
| Section | What it does |
|---|---|
| Overview | The main dashboard — headline metrics, competitor comparison, model breakdown, recommended tasks, and recent activity. |
| Leaderboard | Far more than a brand ranking — six views of the competitive field: Models, Topics, Audiences, Markets, Sentiment, and Citation Share, each with drill-downs. |
| Conversations | Browse individual prompts and the actual AI responses — mentions, sentiment, position, and cited sources per model. |
| Citations | The web pages AI references when answering your prompts, classified as Owned or Earned. |
| Diagnostics | Identifies where you’re underperforming, what’s causing it, and what to do about it. |
| Drivers | The levers behind your visibility, each with its own analysis: Content (which prompts your pages cover, and whether AI can quote them), Crawlability (whether AI can access and extract your site), and Outreach (the third-party sources worth earning citations on). |
| Playbooks | Goal-based plans with auto-generated, prioritized tasks and progress tracking. |
| Task Management | The kanban board where all tasks across all Playbooks get executed. |
| Settings | Models, scheduling, tracked domains, data sources, API keys, and your brand profile. |
The typical workflow
Overview — spot the gap
Start your session here. Check what’s changed since last time: the visibility trend, the competitive field, the per-model and per-topic breakdowns, and the recommended tasks 3RD has queued for you.
Conversations — read the evidence
When a number surprises you, read the actual answers behind it. Which competitors appeared? What sources did the model cite? How were you framed?
Diagnostics — get the why
Let 3RD connect the symptom to a root cause: missing content, weak citations, technical issues, or negative framing on a trusted source.